NS Trails, as the recognized agent for the Trans Canada Trail in Nova Scotia, is pleased to announce that the Trans Canada Trail in Inverness County has been recognized on www.novascotia.com as one of the Top 25 Attractions in Nova Scotia.
For the past three years, NS Trails has been working with their partners as part of the Atlantic Canada Trails Association (ACTA) including the Nova Scotia Tourism Agency and the Trans Canada Trail to help trail groups in Nova Scotia better understand the needs of the tourism market. This partnership resulted in the creation of a destination trail assessment tool. In the summer of 2011, the Trans Canada Trail in Inverness County was assessed by ACTA for tourism market-readiness.
“This group of five community-based volunteer trail groups has been dedicated to elevating the level of their combined trails to meet the needs of the tourism market,” says Vanda Jackson, Executive Director of Nova Scotia Trails. “The ACTA assessment clearly outlined the steps to be taken and our trail volunteers made it a priority.”
One of the main objectives was to develop a brand for the trails as a group. The volunteers raised the funding required to achieve this goal resulting in the re-branding of the trail as the Celtic Shores Coastal Trail.
As Novascotia.com puts it:
The Celtic Shores Coastal Trail is a 92-km (57 mi) multi-use trail stretching from Port Hastings to the Town of Inverness on the west coast of the spectacular Cape Breton Island.
Great for off-road cycling or long distance trekking, the easy, flat trail meanders along the coastline, through picturesque wilderness, skirts streams, and connects several communities and attractions. Along the way you will find active fishing harbours, warm-water beaches in Port Hood, West Mabou, and Inverness, the Celtic Music Interpretive Centre in Judique along with five other museums,
Glenora Distillery, the Cabot Links Golf Course, and the not-to-be- missed Red Shoe Pub in Mabou. All of this is complimented with a variety of accommodations, restaurants, places to shop, some of the best live Celtic music on the island and a unique living Gaelic culture.
More information on the Celtic Shores Coastal Trail is available at:
“Being recognized as one of the Top 25 Attractions in Nova Scotia is a huge boost to the volunteers who have worked so hard to build, manage and promote the trail,” says Blaise MacEachern, Chair of the NS Trails TCT Committee and local trail volunteer. “It also highlights the value of the Trans Canada Trail and advances tourism and economic development in our County.”
The Celtic Shores Coastal Trail volunteers have just launched a new website for the trail to match their new brand. Visit www.celticshores.ca.
Note to Photo Editors: Professional high-resolution photos of the trail are available upon request.
About NS Trails:
The Nova Scotia Trails Federation (NS Trails) is a non-profit registered charity that represents the interests of trail users and community-based volunteer trail groups in Nova Scotia. NS Trails supports the work of community groups in the planning, building, maintenance and management stages of recreational trails in communities throughout the province. For more information visit: www.novascotiatrails.com.
About the Trans Canada Trail:
The Trans Canada Trail/sentier Transcanadien is a national non-profit organization that supports the development and use of a national network of trails that links millions of Canadians from coast to coast to coast. Canadians and international visitors use the Trail to hike, cycle, ski, horseback ride, canoe and snowmobile. Partnering with all levels of government, donors, and partners, the Trans Canada Trail supports the work of more than 400 local Trail organizations and thousands of volunteers across the country through Trail development grants and the promotion of their efforts to build and sustain one of the world's longest and grandest recreational networks of trails. For more information visit tctrail.ca.
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Vanda Jackson, Executive Director, NS Trails Phone: (902) 718-6424